you're not going to want to miss this one.

free shipping on any order above $70!

Big
Hoop
Energy

Knowing your self-worth. Loving yourself, being powerful, sassy and not tolerating any bullshit from anybody.

(n.)

Those women over there have MAD big hoop energy. I want to go introduce myself.

Meet The Woman Behind The Brand.

Hey boo, I'm Jasmine -- the boss lady behind BHE. I'm a native from Bronx, NY, I was raised in Lorain, OH, and I have had an entrepreneurial spirit in my every bone almost since I could walk. When I'm not running two e-commerce "side hustles" that aren't so much side hustles anymore, I spend my time creating dream destination events and weddings for my main biz - Jasmine Villanueva Events & Design. Traveling is my first love, and I'm counting down the days until my trip to the Maldives next year (hopefully).

Big Hoop Energy was founded when I realized WAY TOO MANY women don't embrace their most powerful selves because of an outdated, racist and bullshit stigma. I wanted to create a business and brand that essentially gave this bullshit the finger and helped empower women to be the badasses they always should have believed they are.

Afro-latina. Proud. Hoops in.

she also owns:

learn more

go back

She believes in the power of the hoop earring.

The bigger the hoop the bigger the ho
That’s what they tell us so they can keep us mute
Mute voices don’t know, grow, and glow
Put on those tiny studs and pale suit

The bigger the hoop the bigger the win
Put your hoop magic away and don’t cause a fuss
Big hoops are ghetto, trashy, a sin
To be strong, bold, and seen is not for us

The bigger the hoop the bigger the table
The table we build for ourselves because we don’t just want a seat
We scare you because our hoops let you know we are more than able
My round hoops will not let you put me in a box and be beat

The bigger the hoop the bigger the passion
This world is mine too and i will forge my path
My hoops are not for your amusement or trending fashion
It makes you nervous that I can do the math

The bigger the hoop the bigger the love
Denying my hoops is hiding my truest self
No love for me means you are above
My hoops and i will not be put on the shelf

The bigger the hoop the bigger the soul 
The spirit you try to crush by telling me I’m crass
But I am here - hoops and all - that’s my goal
So take a seat, listen, or kiss my ass

a poem written by jasmine's queen mom in the middle of the night after she heard her daughter's new business idea.

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#BIGHOOPENERGY was created for women like you,  because it's about damn time we realized our self-worth and that we are powerful enough to change the whole damn world. embrace your big hoop energy with us, boo. in ALL sizes and colors.

ready to take in the good shit & block the bullshit?

hoodies

decor

tech

kids

It's time to shop.

new arrivals

best sellers

new arrivals

back to menu

Best Sellers

back to menu

back to menu

hoodies

Tech

back to menu

back to menu

decor

kids

back to menu

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

#ShopBigHoopEnergy

Follow us